“I love the energy, I love the action, I love the pressure, I just love it,” Victoria Monsul Singolda exclaims, her palpable energy swarming around her breezy West Village balcony. “I just love that moment!”
It’s not just about the flowers. The bank of collaborators and contributors that are holistically part of the Iris and Virgil family are essential in bringing to life the concepts and ideas we impart to the world and leave a lasting impression with.
The intent of sharing these behind-the-scene stories aims to lift the veil on the collective, 360-degree process of creating a world where flowers have the simultaneous ability to both ground and transport.